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DateDate: 30-05-2019, 05:57

The AI predicts for producers from Hollywood what their box office money will have.
Artificial intelligence and machine learning neural networks are able to predict how popular and profitable a film that is still in production will be. New IT capabilities are already widely used in Hollywood, writes The Verge.
The film genre, script, cast and actors in specific countries are used as input. Then, using algorithms, the computer model calculates the box office, which the film can potentially receive.
 
If there are several variations of the same film - for example, with Emma Watson and Jennifer Lawrence in the main roles, then they can be compared and choose the best option.
“You can compare different versions of a picture individually or compare them in a package. For example, take both scenarios with Emma Watson and Jennifer Lawrence, and see which one for this particular film will bring the best results in different countries,” said the founder Cinelytic Tobias Kaysser.
Of course, there are also disadvantages - some predictions are too obvious, and then the use of expensive programs with AI is simply unnecessary. It is clear without them that a film with Leonardo DiCaprio will increase the picture's chances of great success at the box office.
A new neural network model was able to recreate a person's face by voice
In addition, the predictions are conservative in nature, because the model is trained on previously successful films. You cannot predict anything new or how a completely new actor will affect a film’s success.
But participants in the Hollywood market are confident that the algorithms cope much more accurately than experienced producers. The ScriptBook company notes that out of 50 analyzed films released in 2017-2018, the profitability or failure of the film was predicted correctly in 86% of cases.





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